I see it daily. People feeling down and out because of competitors. Now yes, we have our lame copy cats who can’t come up with a good idea themselves and take the easy road of ripping off your stuff - design, ideas, content etc. Sometimes a call to a law expert may be warranted, but, keep in mind we are often exposed to similar material, there are trends we follow and then there are logical business moves to take. If you are in the same industry, with the same ideal client, you will most definitely have crossover!! There have been times where I’ve whipped up tips and advice for my socials and been super pleased with myself for coming up with something new only to find someone else has done very similar and they did it before me!

Leadership for some, comes naturally. For others, life in a management role can be difficult to navigate. Stepping into more responsibility can signal an income bump and a huge sense of accomplishment however a rise to the top often means that your skills as a leader and where you stand in terms of those you lead can become a point of contention.

Instagram Stories serve two main purposes in terms of marketing awareness.

1. Stories are the place you want to nurture your current audience.

2. Stories form your highlights for those perusing your profile and act as a mini catalogue of who you are and what you offer.

This one came highly recommended by booktokers everywhere. Two former college class rivals with a simmering chemistry are reunited as neighbours with writers block and empty bank accounts.